Attio vs Zoho CRM pricing

Zoho CRM starts 1.5× cheaper on its entry plan. Cheapest paid plan: $44 vs $30.

How they differ

Zoho CRM is the cheaper way in, by about 47% on the entry plan.

Both publish a free tier.

Named on Attio's pricing page but not Zoho CRM's: role permissions, saml.

Named on Zoho CRM's pricing page but not Attio's: ai assistant, contact management, custom branding, sandbox, workflow automation.

Both have logged pricing changes since recording began — Attio 8, Zoho CRM 6.

Attio and Zoho CRM side by side
Measure Attio Zoho CRM
Cheapest paid plan$44$30
Dearest published plan$595$30
Free planYesYes
ChargedPer personPer person
Free trial14 days—
Plans published86
Top plan is price-on-requestYesNo
Pricing changes logged86

Attio

Last checked 07 Nov 2026

Attio plans
PlanMonthly Annual, per month Includes
Free per user Free $0 200 emails per month, 50 file storage, 3 objects
Plus per user $44 $35 1,000 emails per month, 50 file storage, 5 objects
Add workspace credits + 5,000/month flat price $85 $70 5,000 workspace credits per month
Pro per user $99 $79 Unlimited emails per month, Unlimited file storage, 12 objects
Add workspace credits + 10,000/month flat price $150 $120 10,000 workspace credits per month
Add workspace credits + 25,000/month flat price $330 $260 25,000 workspace credits per month
Add workspace credits + 50,000/month flat price $595 $475 50,000 workspace credits per month
Enterprise per user Contact sales — Unlimited emails per month, Unlimited file storage, Unlimited objects

Zoho CRM

Last checked 07 Nov 2026

Zoho CRM plans
PlanMonthly Annual, per month Includes
Free flat price Free — 3 users
Zoho One per user $30 — —
Bigin Express per user — — —
Enterprise per user — — —
Professional per user — — —
Standard per user — — —

Both read from each vendor's public pricing page. Feature sets differ, so compare the plans, not only the numbers.